Role Lead UI/UX Designer
Timeline 2023
Services Mobile design, web Design

TruBooker

TruBooker is a digital transportation platform designed to simplify how people discover and book reliable bus travel.

TruBooker Interface Showcase

OBJECTIVE

The goal of this project was to design a cohesive digital experience across multiple users — passengers, drivers, and connectors — while ensuring that each interface remained simple, intuitive, and easy to navigate.

My role involved designing the passenger app, driver app, connector platform, and the marketing landing page to create a connected ecosystem that supports booking, trip management, and driver onboarding.

CHALLENGES

Designing for multiple user types presented several challenges. Each user group had different goals and expectations, which required careful structuring of information and workflows.

Passengers needed a seamless way to search routes, compare transport options, and book trips quickly. Drivers required tools to manage bookings, verify passengers, track trips, and monitor earnings without unnecessary complexity. Connectors, who help onboard drivers to the platform, needed visibility into referrals and commission tracking.

Balancing these different needs while maintaining a consistent experience across the ecosystem was a key design challenge.

SOLUTION

For passengers, the app focuses on quick trip discovery, clear route information, and an intuitive booking process. Users can easily view trip details, compare options, and complete bookings within a streamlined flow.

For drivers, the interface was designed to support trip management and operational efficiency. Features include itinerary planning, passenger verification, real-time trip updates, and earnings tracking.

For connectors, the platform enables agents to onboard drivers, monitor referral activity, and track commissions through a structured dashboard.

UX Flow

Live tracking and wallet screen for drivers

UI Detail

create trip and summary for drivers

Passenger Booking Flow

Passenger booking and scheduling interface

Connector Dashboard

Agent connector referral tracking

Design System Components

Design system atoms and component library

User Journey Map

Initial user journey mapping and strategy